How much revenue are missed calls costing you?

Calculate it with your own numbers. Takes under two minutes and runs entirely in your browser. Nothing is sent or stored.

Your financial model

–

estimated lost revenue per year (realistic scenario)

–per month (realistic)

–lost orders per month

–qualified missed opportunities per month

Three scenarios, same formula, only the two rates change. Note: because BOTH rates are adjusted, the effect is doubled. Conservative yields effectively a quarter (×0.25), optimistic 1.69 times (×1.69) the realistic result.
Scenario	Interest.	Conclusion	Orders/mo.	per month	per year
Conservative	–	–	–	–	–
Realistic	–	–	–	–	–
Optimistic	–	–	–	–	–

How the calculation works (full formula)

Annual revenue loss = missed calls/week × working weeks × share of interested prospects × closing rate × average order value

Monthly figures = weekly values × (52 ÷ 12); the monthly calculation uses calendar weeks, the annual calculation your working weeks.

Conservative: prospect rate × 0.5 AND closing rate × 0.5. Together, that comes to an effective ×0.25 of the realistic value.
Optimistic: both rates × 1.3 (each at most 100 %). Together they effectively give ×1.69.
The table shows the rates actually used for each scenario.
Contribution margin (optional) = revenue value × margin percentage

Assumptions: every qualified caller would have been reachable; order values stay constant. Both simplify reality – which is why this is a model calculation, not a promise.

This is an estimate. It is based solely on your inputs and a simplified model calculation: no guarantee, no industry statistics, no promise of success.

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